Marketing

Entrepreneur: Sales and Marketing » How to Choose the Best of the 3 Facebook Ad Campaign Objectives

Posted 14 hours ago

Before you can create Facebook ads, you need to understand and choose your objective. These smart tips can help you evaluate your goals and choose the type of campaign that will work best for you. [Link]

Entrepreneur: Sales and Marketing » How to Improve Your Google "Quality Score"

Posted 14 hours ago

Did you know the better your Google ads perform, the cheaper they get? Find out how to improve your Quality Score and lower your ad costs. [Link]

Entrepreneur: Sales and Marketing » Mobile Audiences Are Your Future

Posted 32 hours ago

Follow these 7 steps to sharpen content for mobile users that they'll actually read, engage with and share, boosting your brand's word-of-mouth marketing. [Link]

Entrepreneur: Sales and Marketing » How Influencer Marketing Can Become a Powerful Weapon for Brands

Posted 2 days ago

Think about influencers the next time you put on your ultra-cool, collectible, musician-promoted hip-hop jersey. [Link]

Entrepreneur: Sales and Marketing » 5 Tips for Creating Quality Video Content Even If You're Clueless How to Begin

Posted 2 days ago

Like pretty much everything else, getting started is half of succeeding. [Link]

Entrepreneur: Sales and Marketing » With Entrepreneurs Freaking Out After Facebook's Drastic Newsfeed Change, Here Are 4 Things You Can Do Right Now to Survive

Posted 2 days ago

With its recent changes, Facebook has caused pandemonium with entrepreneurs. But there are things you can do to survive — and thrive. [Link]

Entrepreneur: Sales and Marketing » What Aristotle Can Teach You About Marketing

Posted 3 days ago

You have to make your argument, it has to make sense and it has to make an emotional connection. [Link]

Entrepreneur: Sales and Marketing » How to Create the Stunning Visuals Critical to Startup Success

Posted 5 days ago

Tools you can use everyday to enhance your online presence to efficiently connect with consumers. [Link]

Entrepreneur: Sales and Marketing » 7 Dreadful Marketing Mistakes to Avoid in 2018

Posted 6 days ago

Costly missteps can break your business. Do your bottom line (and your customers) a favor by conducting a quick audit of your marketing strategy. [Link]

Entrepreneur: Sales and Marketing » 11 Supernatural Ways 'Stranger Things' Has Turned Marketing Upside Down

Posted 6 days ago

The Netflix show has managed to engage audiences far beyond their TV screens. [Link]

Entrepreneur: Sales and Marketing » Research Finds the IRS Gives Better Customer Service Than Most Apps

Posted 6 days ago

A simple yes-or-no tech question was posed to 100 well known apps. Most never answered. [Link]

Entrepreneur: Sales and Marketing » 12 Key Strategies to a Successful Crowdfunding Campaign

Posted 6 days ago

Crowdfunding has witnessed some spectacular fails. Don't let your project be one of them. [Link]

Entrepreneur: Sales and Marketing » At CES, Netflix Shows Off … Lab-Grown Bodies?

Posted 7 days ago

The Psychasec booth on the CES show floor is an elaborate marketing stunt for Netflix's new show, Altered Carbon, and some people are falling for it. [Link]

Entrepreneur: Sales and Marketing » 8 Actionable Instagram Marketing Tips

Posted 7 days ago

These tips will help you grow your social presence. [Link]

Entrepreneur: Sales and Marketing » The Savvy Reason There Are Robot Strippers for CES

Posted 7 days ago

We can't help but think this is a very smart move, but we also have questions. [Link]

Entrepreneur: Sales and Marketing » 6 Top Tools to Transform Your Content Marketing in 2018

Posted 8 days ago

You already know about influencer marketing and, um, the Kardashians. But, what about tools such as GrooveJar and Almighty Press? [Link]

Entrepreneur: Sales and Marketing » The 3-Step Formula for Successful Facebook Video Ads

Posted 8 days ago

Follow these three steps for creating video ads that turn prospects into customers. [Link]

Entrepreneur: Sales and Marketing » What You Really Need to Know About Marketing's 80/20 Principle to Succeed

Posted 8 days ago

You may think you know the "80/20" rule of marketing, but this expert is going to reveal some secrets no one has heard. [Link]

Entrepreneur: Sales and Marketing » 9 Mobile Marketing Trends You Need to Know for 2018

Posted 8 days ago

Across the globe, mobile devices dominate total minutes spent online. [Link]

Entrepreneur: Sales and Marketing » 15 Tips for Writing Killer Sales Copy

Posted 9 days ago

If you're willing to do the hard work writing requires, you're probably going to do all right. [Link]